Nurofen Baby Day 25th Feb

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NUROFEN FOR CHILDREN CELEBRATES RETURN OF NATIONAL BABY DAY, 25TH FEBRUARY 2015

Due to the success of Ireland’s first ever National Baby Day in 2014, Nurofen for Children is delighted to announce the return of National Baby Day, set to take place on Wednesday 25th February 2015. National Baby Day is a day that celebrates all things parenting and encourages parents to take a moment to cherish the magic of discovery with their child.

To celebrate the return of National Baby Day the day will focus on pharmacies nationwide offering advice to parents on cold and flu management and pain relief along with giving away over 70,000 Nurofen for Children thermometers, an essential item for any parent (No purchase necessary). Nurofen for Children will also release the findings of comprehensive research carried out on parents around the country on life as a working parent in Ireland.

Being a parent can be tough and it’s sometimes difficult to find that balance especially when an unwell child can cause havoc with your routine, add work commitments to the mix and it can be challenging to find the right balance between professional and parenthood. We want to support parents with advice and tools to help when their child is unwell so little ones can get back to themselves and can continue their magical journeys of discovery, commented Hazel Roche, Category Manager, Nurofen for Children

Did you know? Children can suffer from twice as many colds as adults (3-8 vs. 2-4 colds) per year* and as it hits the second half of the annual school term it’s important to remember that schools and daycare centers are breeding grounds for colds and flu. In comparison to spending time at home, a child is exposed to more children and is in closer contact with others who also may lack a fully developed immune system or lack cold and flu etiquette. Crowded classroom conditions increase the chance of coming in contact with someone who is sick or with a contaminated surface.

Here are some top tips for keeping your child healthy:

1. Get kids into the practice of washing their hands. Do it with them as a routine when they come home from school and before meal times

2. Teach children to cough and sneeze into the corners of their elbows

3. Provide children with a pocket packet of tissues

4. Replace a child’s toothbrush monthly to prevent it being re-infected by bacteria on the bristles.

5. Practice healthy habits. Children need to get plenty of sleep, physical activity, drink water and eat nutritious food to help them stay healthy all year round.

6. Be prepared to catch cold and flu symptoms at the onset by stocking your medicine cabinet with essentials like a thermometer

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